Account Manager
An Account Manager in advertising serves as the primary liaison between clients and the agency, ensuring campaigns are executed on time, on budget, and aligned with client goals. They manage relationships, coordinate internal teams, and drive business growth by identifying upsell opportunities. Strong communication, project management, and strategic thinking are essential in this fast-paced, client-facing role.
- account manager
- advertising
- client relations
- campaign management
- media planning
- agency
- brand strategy
- business development
- account executive
- client services
- marketing
- digital advertising
- project management
- upselling
- retention
Available courses
21
Students
132
Average monthly income
$5K - $10K
Creative Strategy Course
You will build a complete, working knowledge of creative strategy from the ground up. You will learn how to uncover deep audience insights, develop brand positioning, and write briefs that genuinely inspire creative teams. The course covers ideation techniques, channel adaptation, and integrated campaign architecture. You will also explore behavioral economics, storytelling, AI tools, and inclusive strategy practices. By the end, you will know how to measure creative effectiveness and lead strategic creative work at a senior level.
Students
114
Workload
4h - 360h
Rating
—
What does a Account Manager do
Manage and nurture client relationships by serving as the main point of contact, ensuring client satisfaction and long-term retention
Coordinate with creative, media, and strategy teams to develop and deliver advertising campaigns that meet client objectives and deadlines
Monitor campaign performance metrics, prepare reports, and present insights and recommendations to clients to optimize results
Identify opportunities for account growth by proposing new services, upsells, or expanded campaigns aligned with client business goals
Where do you want to start?
All courses in the track in one plan
Study whatever you want, at your own pace. Unlimited access, certificates included, no commitment.
All courses for Account Manager
- 1 students
Client Relationship Training
Start for free now - 114 students
Creative Strategy Course
Start for free now - 2 students
Communication Fundamentals Course
Start for free now - 3 students
Behavioral Economics Course
Start for free now - 1 students
Digital Agency Course
Start for free now - 3 students
Consumer Insights Course
Start for free now
What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...

I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

I like the content and the presentation style and video transcription, which speeds up the process!

The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

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