Nonprofit Program Design Basics Course

Lesson 1 • Core Concepts in Programme Design

Introduces programme design vocabulary including inputs, activities, outputs, and outcomes. Provides the conceptual framework used throughout the course.

Lesson 2 • The Not-for-Profit Sector and Its Purpose

Defines the not-for-profit sector's role, legal structure, and social contract. Establishes the context in which all programme design decisions are made.

Lesson 3 • Introduction to the Programme Design Cycle

Maps the full programme design lifecycle from needs assessment through evaluation. Orients learners to the sequence of skills developed in later chapters.

Lesson 1 • Secondary Data Sources and Analysis

Identifies publicly available data sources such as census records, health statistics, and government reports. Teaches how to synthesise secondary data with primary findings.

Lesson 2 • Prioritising and Documenting Needs

Applies prioritisation frameworks to rank identified needs by urgency, feasibility, and alignment. Produces a written needs statement ready for programme planning.

Lesson 3 • Understanding Community Needs vs. Wants

Distinguishes between perceived needs, expressed needs, and normative needs. Prevents programmes from being built on assumptions rather than evidence.

Lesson 1 • Writing SMART Objectives

Teaches the SMART framework—Specific, Measurable, Achievable, Relevant, Time-bound—applied to not-for-profit programme contexts. Each criterion is practised with real examples.

Lesson 2 • Process Objectives vs. Outcome Objectives

Distinguishes objectives that track programme delivery from those that track participant change. Teaches when each type is appropriate and how they work together.

Lesson 3 • Communicating Goals to Stakeholders

Adapts goal and objective language for funders, board members, and community partners. Builds stakeholder buy-in through clear, accessible programme framing.

Lesson 1 • Building the Logic Model Step by Step

Guides learners through a structured process to draft, review, and refine a logic model. Applies all prior chapter concepts in a single integrated exercise.

Lesson 2 • Mapping Assumptions and External Factors

Identifies the assumptions underlying each logic model link and external conditions that affect success. Strengthens model credibility by making implicit logic explicit.

Lesson 3 • Using Logic Models in Planning and Funding

Demonstrates how logic models function as planning tools, communication documents, and grant attachments. Connects the model to budgeting and evaluation design.

Lesson 1 • Participant Recruitment and Retention Strategies

Designs outreach and engagement strategies to attract and retain the intended population. Addresses barriers to participation as a programme design responsibility.

Lesson 2 • Selecting Appropriate Interventions

Applies criteria including population fit, resource requirements, and cultural relevance to choose interventions. Prevents mismatches between programme design and target population.

Lesson 3 • Evidence-Based vs. Evidence-Informed Practice

Distinguishes programmes with rigorous research support from those adapted from promising practices. Teaches how to evaluate evidence quality when selecting interventions.

Lesson 4 • Designing Activity Sequences and Dosage

Determines the order, frequency, and intensity of programme activities needed to achieve objectives. Introduces dosage as a key design variable affecting outcomes.

Lesson 1 • Not-for-Profit Budget Fundamentals

Introduces budget types, fiscal year structures, and the relationship between programme budgets and organisational finances. Establishes financial literacy needed for programme planning.

Lesson 2 • Writing a Budget Narrative

Explains and justifies each budget line in plain language for funder review. Demonstrates how narrative and numbers work together to build funder confidence.

Lesson 3 • Resource Planning Beyond Funding

Identifies in-kind contributions, volunteer labour, and partner resources that supplement cash budgets. Builds a complete resource picture for sustainable programme delivery.

Lesson 4 • Identifying Programme Costs

Categorises direct and indirect costs associated with programme delivery. Teaches cost identification as a prerequisite to accurate budget development.

Lesson 1 • Data Collection Tools and Methods

Designs pre/post surveys, intake forms, observation protocols, and case records for programme evaluation. Matches each tool to the indicator it is intended to measure.

Lesson 2 • Selecting Indicators and Measures

Identifies quantitative and qualitative indicators that correspond to each programme objective. Teaches indicator selection as a bridge between objectives and data collection.

Lesson 3 • Building an Evaluation Plan

Assembles indicators, data sources, collection timelines, and responsible parties into a single evaluation plan document. Produces a funder-ready evaluation framework.

Lesson 4 • Purposes and Types of Programme Evaluation

Distinguishes formative, summative, process, and outcome evaluations by purpose and timing. Helps learners select the right evaluation type for their programme stage.

Lesson 1 • Scaling Programmes Responsibly

Distinguishes replication, expansion, and adaptation as scaling strategies with different resource demands. Applies readiness criteria before committing to growth.

Lesson 2 • Continuous Quality Improvement Processes

Introduces structured quality improvement cycles such as Plan-Do-Study-Act adapted for not-for-profits. Embeds improvement as an ongoing programme management practice.

Lesson 3 • Programme Sustainability Fundamentals

Defines sustainability as the capacity to maintain programme impact beyond initial funding. Introduces financial, organisational, and community dimensions of sustainability.

Lesson 4 • Diversifying Programme Revenue

Identifies multiple funding streams including grants, fees, contracts, and earned income. Teaches revenue diversification as a risk management strategy.