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Strategic Planner Course
More than 2 million students worldwide

Strategic Planner Course

Master the full strategic planning cycle — from environmental analysis and direction-setting to execution and performance measurement. This course gives professionals the frameworks, tools, and decision-making skills to lead strategy at any organisational level. If you're ready to move from reactive to deliberate, this is where that shift begins.

Dedika for businesses

What you will learn:

You will learn how to assess internal capabilities and external forces, craft mission and vision statements, and generate defensible strategic options using proven analytical frameworks. The course covers how to build a complete strategic plan document, design execution governance systems, and measure performance through balanced scorecards. You will also develop skills in strategic communication, financial acumen, data analytics, and innovation strategy. By the end, you will be equipped to lead the entire planning process with clarity and confidence.

How you study in practice Strategic Planner Course

How you practise Strategic Planner Course

For businesses looking to train their team

With Dedika for businesses, the course includes exercises and examples tailored to your own business and the way your company needs.

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Course content

8 Chapters • 40 LessonsDuration between 4 and 360 hours (you decide)

Chapter 1See details

Foundations of Strategic Planning

  • Lesson 1 • What Strategic Planning Is

    Defines strategic planning and distinguishes it from operational and tactical planning. Establishes the conceptual baseline for all subsequent chapters.

  • Lesson 2 • The Strategic Planning Cycle

    Maps the iterative phases of a full planning cycle from assessment to review. Shows how each phase feeds the next.

  • Lesson 3 • Core Vocabulary and Frameworks

    Introduces mission, vision, values, goals, objectives, and KPIs as a unified language. Ensures consistent terminology throughout the course.

  • Lesson 4 • Stakeholders and Planning Governance

    Identifies who participates in strategic planning and how authority is structured. Connects governance design to plan quality and accountability.

  • Lesson 5 • Historical Evolution of Strategy

    Traces strategic thinking from military origins through modern management theory. Provides context for why current frameworks exist.

Chapter 2See details

Environmental Analysis and Scanning

  • Lesson 1 • Industry and Competitive Analysis

    Examines competitive dynamics, market structure, and rival positioning. Provides the competitive intelligence layer of environmental analysis.

  • Lesson 2 • Internal Capability Assessment

    Evaluates organisational strengths and weaknesses across functions, resources, and culture. Grounds strategy in realistic internal capacity.

  • Lesson 3 • SWOT and Integrated Analysis

    Synthesises external and internal findings into a SWOT matrix and cross-analysis. Bridges environmental scanning to strategic option generation.

  • Lesson 4 • External Environment Scanning

    Introduces macro-level scanning to identify trends, disruptions, and opportunities outside the organisation. Feeds directly into opportunity and threat identification.

  • Lesson 5 • Scenario Planning Basics

    Introduces scenario construction as a tool for managing uncertainty in analysis. Prepares planners to stress-test assumptions before committing to strategy.

Chapter 3See details

Setting Strategic Direction

  • Lesson 1 • Defining Organisational Values

    Establishes values as behavioural standards that constrain and guide strategic choices. Shows how values differentiate culture and brand.

  • Lesson 2 • Setting Strategic Goals and Priorities

    Translates direction into a focused set of multi-year strategic goals. Introduces prioritisation methods to prevent goal overload.

  • Lesson 3 • Aligning Direction with Stakeholders

    Ensures mission, vision, and goals reflect stakeholder needs and gain buy-in. Reduces resistance during strategy execution.

  • Lesson 4 • Developing Vision Statements

    Guides creation of an aspirational, time-bound vision that motivates action. Links vision to long-range strategic goals.

  • Lesson 5 • Crafting Mission Statements

    Teaches the components and criteria of an effective mission statement. Connects mission clarity to employee alignment and decision-making filters.

Chapter 4See details

Strategic Option Generation and Selection

  • Lesson 1 • Generating Strategic Options

    Applies creative and analytical methods to produce a broad set of strategic alternatives. Prevents premature convergence on a single path.

  • Lesson 2 • Competitive Positioning Strategies

    Examines cost leadership, differentiation, and focus as positioning archetypes. Guides selection of a defensible market position.

  • Lesson 3 • Making and Documenting the Strategic Choice

    Structures the final decision process and records rationale for accountability. Produces a documented strategic choice ready for planning.

  • Lesson 4 • Evaluating Strategic Options

    Introduces criteria-based evaluation frameworks to assess feasibility, risk, and fit. Connects evaluation rigour to confident decision-making.

  • Lesson 5 • Portfolio and Resource Allocation

    Applies portfolio analysis to allocate resources across business units or initiatives. Links resource decisions to strategic priorities.

Chapter 5See details

Strategic Planning Document Development

  • Lesson 1 • Developing Strategic Initiatives

    Defines strategic initiatives as the projects that close the gap between current and desired state. Links each initiative to a specific objective.

  • Lesson 2 • Building the Strategic Roadmap

    Creates a visual multi-year roadmap showing initiative timing and milestones. Provides a communication tool for leadership and staff.

  • Lesson 3 • Anatomy of a Strategic Plan

    Breaks down the standard components of a strategic plan and their purposes. Establishes the document architecture used throughout this chapter.

  • Lesson 4 • Plan Review and Approval Process

    Establishes a structured review cycle to validate, refine, and formally approve the plan. Ensures the document reflects consensus before execution begins.

  • Lesson 5 • Writing Goals and SMART Objectives

    Applies SMART criteria to convert strategic goals into measurable objectives. Ensures objectives are actionable and trackable.

Chapter 6See details

Strategy Execution and Implementation

  • Lesson 1 • Translating Strategy into Operations

    Connects strategic objectives to departmental work plans and individual roles. Prevents the common disconnect between strategy and daily activity.

  • Lesson 2 • Change Management in Strategy Execution

    Applies change management principles to reduce resistance and build commitment. Recognises that execution is fundamentally a human challenge.

  • Lesson 3 • Resource Mobilisation for Execution

    Identifies and secures the human, financial, and technological resources needed for implementation. Links resource planning to initiative timelines.

  • Lesson 4 • Managing Execution Risks

    Identifies and mitigates risks that threaten implementation success. Integrates risk management into the execution governance system.

  • Lesson 5 • Execution Governance and Accountability

    Designs governance structures that assign ownership and enforce accountability during execution. Prevents diffusion of responsibility.

Chapter 7See details

Performance Measurement and Strategic Control

  • Lesson 1 • Strategic Review Meetings

    Structures periodic review meetings to assess progress and make real-time adjustments. Transforms data into strategic decisions.

  • Lesson 2 • Data Collection and Reporting

    Establishes reliable data collection processes and reporting formats for strategic reviews. Ensures decision-makers receive accurate, timely information.

  • Lesson 3 • Adapting Strategy Based on Performance

    Defines when and how to adjust strategy in response to performance data and environmental shifts. Closes the loop between measurement and planning.

  • Lesson 4 • Designing a Strategic Measurement System

    Establishes the principles for selecting and organising strategic metrics. Connects measurement design to the goals and objectives defined earlier.

  • Lesson 5 • Balanced Scorecard Application

    Applies the balanced scorecard framework across financial, customer, process, and learning perspectives. Provides a multi-dimensional view of strategic performance.

Chapter 8See details

Advanced Strategic Thinking and Innovation

  • Lesson 1 • Sustaining Competitive Advantage

    Examines the conditions under which competitive advantages erode and how to renew them. Synthesises the full course into a long-term strategic leadership perspective.

  • Lesson 2 • Disruptive Innovation and Strategy

    Analyses how disruptive forces reshape industries and what strategic responses are effective. Prepares planners to anticipate rather than react to disruption.

  • Lesson 3 • Innovation Strategy and Portfolio Management

    Designs an innovation strategy that balances incremental improvement with transformational bets. Links innovation investment to strategic priorities.

  • Lesson 4 • Dynamic Capabilities and Adaptability

    Examines how organisations build the capacity to sense, seize, and reconfigure resources over time. Extends static strategy into continuous adaptation.

  • Lesson 5 • Strategic Foresight and Futures Thinking

    Introduces foresight methods to extend planning horizons beyond conventional forecasting. Builds capacity to shape rather than merely predict the future.

Certification

Your valid completion certificate

This course is for you:

  • Operations manager: ready to expand influence beyond day-to-day execution responsibilities.

  • Nonprofit director: needs a structured approach to multi-year organisational planning.

  • Business analyst: wants to move upstream into strategy formulation and decision-making.

  • Entrepreneur: building a growing company that now requires deliberate long-range direction.

  • HR or finance professional: transitioning into a cross-functional strategic planning role.

  • Government or public sector administrator: responsible for agency-wide planning and accountability.

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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