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Artificial Intelligence and ChatGPT Course
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Artificial Intelligence and ChatGPT Course

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Master artificial intelligence and ChatGPT from the ground up — covering core concepts, advanced prompt engineering, workflow automation, and responsible AI governance. Whether you are a professional looking to boost productivity or a leader ready to drive AI adoption, this course gives you the practical skills to work smarter with AI today.

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What you will learn:

You will start by building a solid understanding of how AI and large language models actually work, then move into hands-on prompt engineering techniques that get real results. You will learn to use ChatGPT for professional tasks like writing, research, data analysis, and meeting support. The course covers how to build automated workflows using no-code tools and the ChatGPT API. You will also create custom GPTs tailored to specific roles or teams. Finally, you will develop the critical thinking and governance skills needed to deploy AI responsibly and lead adoption in your organisation.

How you study practically Artificial Intelligence and ChatGPT Course

How you practise Artificial Intelligence and ChatGPT Course

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Course content

8 Chapters • 40 LessonsDuration between 4 and 360 hours (you decide)

Chapter 1See details

Foundations of Artificial Intelligence

  • Lesson 1 • AI Applications Across Industries

    Maps AI use cases in healthcare, finance, education, and creative fields. Grounds abstract concepts in tangible professional contexts learners will encounter.

  • Lesson 2 • Types of AI Systems

    Categorises AI by capability—narrow, general, and superintelligent—and by function—generative, discriminative, and predictive. Helps learners place ChatGPT within the broader AI landscape.

  • Lesson 3 • Ethical Foundations of AI

    Introduces bias, fairness, transparency, and accountability as core ethical pillars. Sets the responsible-use mindset required before learners begin working with AI tools.

  • Lesson 4 • Core AI Concepts and Terminology

    Introduces machine learning, deep learning, and neural networks as nested concepts. Provides precise definitions that prevent misconceptions in later chapters.

  • Lesson 5 • What AI Is and Why It Matters

    Defines AI, distinguishes it from automation, and traces its evolution from rule-based systems to modern neural networks. Establishes vocabulary used throughout the course.

Chapter 2See details

How Large Language Models Work

  • Lesson 1 • Training, Fine-Tuning, and RLHF

    Describes pre-training on large corpora, supervised fine-tuning, and reinforcement learning from human feedback. Explains why ChatGPT follows instructions and avoids harmful outputs.

  • Lesson 2 • Model Capabilities and Limitations

    Identifies hallucination, knowledge cutoffs, and reasoning gaps as structural limitations. Prepares learners to verify outputs and design prompts that minimise errors.

  • Lesson 3 • Comparing Major Language Models

    Benchmarks ChatGPT against other leading LLMs by capability, context length, and use-case fit. Enables informed model selection for professional tasks.

  • Lesson 4 • The Transformer Architecture

    Covers attention mechanisms and the encoder-decoder structure that power modern LLMs without requiring mathematical depth. Builds intuition for why context window size matters.

  • Lesson 5 • From Text to Tokens

    Explains tokenisation—how raw text is split into units the model processes—and why token limits affect output length and cost. Directly informs prompt-length decisions in later chapters.

Chapter 3See details

Getting Started with ChatGPT

  • Lesson 1 • Using Built-In Tools and Features

    Introduces file uploads, image generation, browsing, and code interpreter as native capabilities. Expands learners' sense of what ChatGPT can accomplish beyond text chat.

  • Lesson 2 • Understanding Model Responses

    Teaches learners to read, evaluate, and regenerate responses critically. Connects model behaviour knowledge from Chapter 2 to hands-on interaction.

  • Lesson 3 • Safety, Privacy, and Data Practices

    Explains what data ChatGPT retains, how to disable training data sharing, and what not to submit. Establishes responsible usage habits before learners begin professional tasks.

  • Lesson 4 • Starting and Managing Conversations

    Covers how to initiate chats, rename threads, and use conversation history effectively. Establishes organisational habits that scale as learners build larger prompt libraries.

  • Lesson 5 • Account Setup and Interface Tour

    Walks through registration, plan selection, and every major UI element. Removes friction so learners focus on prompting rather than navigation in subsequent sections.

Chapter 4See details

Prompt Engineering Fundamentals

  • Lesson 1 • Anatomy of an Effective Prompt

    Breaks a prompt into role, context, task, format, and constraints components. Provides a reusable template that structures all subsequent prompting exercises.

  • Lesson 2 • Common Prompting Mistakes to Avoid

    Catalogues vague instructions, conflicting constraints, and over-stuffed prompts as failure patterns. Prevents learners from repeating errors that waste time and tokens.

  • Lesson 3 • Core Prompting Techniques

    Covers zero-shot, one-shot, and few-shot prompting with worked examples. Learners practise each technique and observe how examples shift output quality.

  • Lesson 4 • Controlling Tone, Style, and Length

    Demonstrates how explicit style instructions shape formality, reading level, and word count. Directly applicable to professional writing tasks covered in Chapter 5.

  • Lesson 5 • Iterative Prompt Refinement

    Introduces a test-evaluate-revise loop for improving prompts systematically. Builds the debugging mindset needed for advanced prompt engineering in later chapters.

Chapter 5See details

Advanced Prompt Engineering Techniques

  • Lesson 1 • Meta-Prompting and Self-Critique

    Instructs learners to ask ChatGPT to evaluate and improve its own responses. Produces higher-quality outputs without requiring manual review of every draft.

  • Lesson 2 • Multi-Turn Conversation Design

    Covers how to architect extended dialogues that maintain coherence across many turns. Prepares learners for complex research, tutoring, and workflow automation scenarios.

  • Lesson 3 • Structured and Formatted Outputs

    Shows how to request JSON, Markdown tables, numbered lists, and custom schemas reliably. Enables direct integration of ChatGPT outputs into workflows and applications.

  • Lesson 4 • Chain-of-Thought Prompting

    Teaches learners to instruct the model to reason step by step before answering. Significantly improves accuracy on analytical, mathematical, and logical tasks.

  • Lesson 5 • System Prompts and Custom Instructions

    Explains how system-level instructions set persistent behaviour across an entire session. Enables learners to create specialised assistants tailored to specific professional roles.

Chapter 6See details

ChatGPT for Professional Productivity

  • Lesson 1 • Building a Personal Prompt Library

    Guides learners to catalogue, tag, and version their best prompts for reuse. Transforms individual productivity gains into a durable professional asset.

  • Lesson 2 • AI-Assisted Writing and Editing

    Covers drafting emails, reports, proposals, and social posts with ChatGPT as a writing partner. Teaches review and editing prompts that preserve the author's voice.

  • Lesson 3 • Meeting and Project Support

    Applies ChatGPT to agenda creation, meeting note summarisation, action item extraction, and project planning. Reduces administrative overhead for team leads and managers.

  • Lesson 4 • Research, Summarisation, and Synthesis

    Demonstrates how to summarise long documents, extract key insights, and synthesise multiple sources. Builds critical evaluation skills to catch hallucinated citations.

  • Lesson 5 • Data Analysis and Visualisation Support

    Uses the code interpreter to analyse spreadsheets, generate charts, and interpret statistical outputs. Extends ChatGPT's value to data-driven professionals without coding backgrounds.

Chapter 7See details

Building AI-Powered Workflows and Automation

  • Lesson 1 • Evaluating and Optimising Automations

    Introduces metrics for measuring automation performance, reliability, and ROI. Closes the build-measure-improve loop for sustainable AI workflow management.

  • Lesson 2 • Custom GPTs and Assistants

    Walks through creating, configuring, and publishing custom GPTs with specific knowledge and tools. Enables learners to deploy specialised AI assistants for teams or clients.

  • Lesson 3 • No-Code Automation with AI Tools

    Demonstrates connecting ChatGPT to productivity apps using no-code automation platforms. Learners build functional automations without writing a single line of code.

  • Lesson 4 • Designing Multi-Step AI Workflows

    Covers workflow mapping, conditional logic, and error handling for AI-driven pipelines. Prepares learners to design robust automations that handle edge cases gracefully.

  • Lesson 5 • Introduction to the ChatGPT API

    Explains API keys, endpoints, request structure, and response parsing at a conceptual level. Enables non-developers to understand and direct technical integrations.

Chapter 8See details

Responsible AI Use and Strategic Deployment

  • Lesson 1 • Crafting Organisational AI Policies

    Guides learners through drafting acceptable-use policies, approval workflows, and employee guidelines for AI tools. Produces a policy template learners can adapt for their organisations.

  • Lesson 2 • Regulatory and Compliance Considerations

    Surveys global AI governance frameworks, data protection principles, and sector-specific compliance requirements. Prepares learners to align AI use with organisational legal obligations.

  • Lesson 3 • Leading AI Adoption and Change Management

    Covers stakeholder communication, pilot programme design, and resistance management for AI rollouts. Transforms technically skilled learners into effective AI change agents.

  • Lesson 4 • Bias Detection and Fairness Auditing

    Teaches practical methods for identifying and reducing bias in AI-generated content and decisions. Connects ethical foundations from Chapter 1 to actionable audit procedures.

  • Lesson 5 • AI Risk Assessment and Management

    Identifies operational, reputational, and ethical risks of deploying AI in professional settings. Provides a risk matrix framework learners can apply immediately in their organisations.

Certification

Your valid completion certificate

This course is for you:

  • Business professionals: eager to cut hours off repetitive daily tasks.

  • Team managers: ready to lead smarter, AI-assisted project workflows.

  • Marketing specialists: wanting to scale content output without extra headcount.

  • Career changers: building AI fluency to stay competitive in hiring markets.

  • Entrepreneurs: looking to automate operations without hiring technical staff.

  • Curious beginners: fascinated by AI and determined to use it confidently.

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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