
Zoho CRM Course
Master Zoho CRM from the ground up and take full control of your sales process. This course covers everything from lead capture and deal tracking to automation, reporting, and user administration. Whether you're setting up CRM for the first time or optimizing an existing system, you'll walk away with the skills to drive real results.
What you will learn:
You'll learn how to set up and configure Zoho CRM to match your sales process, manage leads and contacts, and move deals through a structured pipeline. You'll build workflow automations and blueprints that enforce consistency and save your team hours every week. The course covers custom fields, page layouts, and modules so the platform fits your business exactly. You'll also master reports, dashboards, and forecasting to make data-driven decisions with confidence. Security settings, user roles, and territory management ensure your CRM stays organized as your team grows.
How you study in a practical way Zoho CRM Course
How you practice Zoho CRM Course
For companies who want to train their team
With Dedika for businesses, the course includes exercises and examples tailored to your own business and the way your company needs.
Course content
8 Chapters • 39 LessonsDuration between 4 and 360 hours (you decide)
Chapter 1HideHide detailsSee detailsIntroduction to Zoho CRM
Introduction to Zoho CRM
Lesson 1 • Navigating the Zoho CRM Interface
Introduces the home screen, navigation bar, and module layout. Enables learners to move efficiently through the platform from day one.
Lesson 2 • Understanding Modules and Records
Explains the relationship between modules, records, and fields. Provides the conceptual model needed before creating or managing any CRM data.
Lesson 3 • Account Setup and Initial Configuration
Covers signing up, selecting an edition, and completing initial org settings. Prepares the environment for hands-on practice throughout the course.
Lesson 4 • CRM Fundamentals and Business Value
Defines CRM as a business strategy and explains how Zoho CRM addresses common sales challenges. Establishes context for all subsequent platform training.
Chapter 2HideHide detailsSee detailsManaging Leads and Contacts
Managing Leads and Contacts
Lesson 1 • Converting Leads to Contacts
Walks through the lead conversion process and the records it creates. Reinforces the module relationships introduced in Chapter 1.
Lesson 2 • Managing Contact Records
Covers creating, editing, and enriching contact records with activities and notes. Builds the contact management habits needed for long-term relationship tracking.
Lesson 3 • Organizing and Searching Records
Introduces list views, filters, and global search for leads and contacts. Enables efficient data retrieval as the database grows.
Lesson 4 • Capturing and Importing Leads
Covers manual entry, CSV import, and web-form capture for leads. Ensures learners can populate the CRM from multiple real-world sources.
Lesson 5 • Qualifying and Scoring Leads
Teaches lead rating, scoring rules, and qualification criteria. Connects lead quality assessment to prioritized follow-up and pipeline efficiency.
Chapter 3HideHide detailsSee detailsAccounts and Deals Management
Accounts and Deals Management
Lesson 1 • Deal Forecasting and Reporting Basics
Introduces forecast categories and basic deal reports. Connects pipeline data to revenue prediction, previewing the reporting chapter ahead.
Lesson 2 • Creating and Progressing Deals
Covers deal creation, field completion, and stage advancement techniques. Builds the core habit of keeping deal records current and accurate.
Lesson 3 • Tracking Activities on Deals
Introduces tasks, calls, meetings, and notes linked to deal records. Ensures every deal has a documented activity trail for team visibility.
Lesson 4 • Building and Customizing Sales Pipelines
Teaches pipeline stage configuration and probability settings for deals. Aligns the CRM pipeline with real sales processes before deals are entered.
Lesson 5 • Creating and Structuring Accounts
Covers account creation, field customization, and parent-child hierarchies. Establishes the account layer that links contacts and deals together.
Chapter 4HideHide detailsSee detailsCustomizing Zoho CRM
Customizing Zoho CRM
Lesson 1 • List Views, Filters, and Kanban Customization
Covers creating shared list views and customizing Kanban columns. Builds on the search skills from Chapter 2 with team-level view management.
Lesson 2 • Picklists, Lookup Fields, and Dependencies
Teaches managing picklist values and building field dependency rules. Enforces data consistency and guides users through structured data entry.
Lesson 3 • Custom Fields and Field Properties
Covers adding, editing, and configuring custom fields across modules. Directly extends the record anatomy concepts from Chapter 1.
Lesson 4 • Page Layouts and Section Design
Teaches how to arrange fields into sections and assign layouts to profiles. Ensures each user role sees only the fields relevant to their work.
Lesson 5 • Custom Modules and Related Lists
Introduces building custom modules and linking them to standard modules. Extends the platform to capture business data not covered by defaults.
Chapter 5HideHide detailsSee detailsAutomation with Workflows and Blueprints
Automation with Workflows and Blueprints
Lesson 1 • Blueprint Actions and Checklists
Covers adding mandatory fields, tasks, and approval steps within blueprint transitions. Ensures process gates are enforced before records advance.
Lesson 2 • Blueprint Design and Configuration
Teaches building blueprints to enforce stage-by-stage process compliance. Applies pipeline stages from Chapter 3 within a structured automation framework.
Lesson 3 • Workflow Actions in Depth
Covers email alerts, field updates, tasks, and webhooks as workflow actions. Expands automation capability beyond simple notifications.
Lesson 4 • Workflow Rules Fundamentals
Introduces workflow triggers, conditions, and action types. Establishes the automation logic that underpins all subsequent workflow and blueprint work.
Lesson 5 • Approval Processes and Escalations
Introduces multi-level approval rules and escalation paths for records. Connects automation to governance and management oversight needs.
Chapter 6HideHide detailsSee detailsCommunication and Collaboration Tools
Communication and Collaboration Tools
Lesson 1 • Zoho CRM Mobile App for Teams
Introduces the mobile app for logging activities and accessing records on the go. Extends collaboration capabilities to field sales and remote team members.
Lesson 2 • Feeds, Mentions, and Team Collaboration
Teaches using the Feeds stream, @mentions, and record-level collaboration. Reduces reliance on external messaging by centralizing team communication.
Lesson 3 • Meetings, Calendars, and Activity Sync
Covers scheduling meetings, syncing calendars, and managing the activity timeline. Connects scheduling to the deal activity tracking introduced in Chapter 3.
Lesson 4 • Email Integration and Templates
Covers connecting email accounts and creating reusable email templates. Builds on workflow email alerts from Chapter 5 with direct rep-level communication.
Lesson 5 • Built-in Telephony and Call Logging
Introduces Zoho CRM's telephony integration and automatic call logging. Ensures every call is captured against the correct contact or deal record.
Chapter 7HideHide detailsSee detailsReports, Dashboards, and Analytics
Reports, Dashboards, and Analytics
Lesson 1 • Sales Forecasting and Quota Tracking
Covers configuring forecast periods, quotas, and attainment tracking. Extends the forecast basics from Chapter 3 into a full forecasting workflow.
Lesson 2 • Building Custom Dashboards
Teaches creating dashboards with charts, KPI widgets, and funnels. Translates report data into visual formats for quick executive and team review.
Lesson 3 • Advanced Report Configuration
Covers grouping, sorting, aggregate functions, and cross-module reports. Enables complex analysis across leads, deals, and account data.
Lesson 4 • Zoho Analytics Integration Overview
Introduces connecting Zoho CRM to Zoho Analytics for advanced BI reporting. Prepares learners for deeper analytics work covered in supplementary chapters.
Lesson 5 • Report Types and Builder Basics
Introduces tabular, summary, and matrix report types and the report builder. Builds on the basic deal reports previewed in Chapter 3.
Chapter 8HideHide detailsSee detailsUser Management, Security, and Administration
User Management, Security, and Administration
Lesson 1 • Profiles and Permission Sets
Teaches configuring profiles to control module access and field-level permissions. Connects to the page layout assignments introduced in Chapter 4.
Lesson 2 • Territory Management and Teams
Introduces territory configuration and sales team structures for large orgs. Applies role hierarchy concepts to geographic or segment-based sales models.
Lesson 3 • Users, Roles, and Hierarchies
Covers adding users, defining roles, and building the role hierarchy. Establishes the access structure that governs all data visibility in the org.
Lesson 4 • Data Sharing Rules and Groups
Introduces org-wide defaults and sharing rules for extending record access. Ensures data is accessible to the right teams without compromising security.
Lesson 5 • Audit Logs, Data Backup, and Compliance
Covers audit trail review, scheduled data exports, and data retention practices. Supports organizational compliance and data governance requirements.
Your valid completion certificate
This course is for you:
Sales rep: wants to organize prospects and close deals faster.
Small business owner: needs a structured system to manage customer relationships.
CRM administrator: tasked with setting up Zoho for their company's sales team.
Operations manager: looking to reduce manual work through smarter sales automation.
Marketing coordinator: wants to connect campaign data directly to sales pipeline activity.
Career changer: transitioning into a sales ops or CRM specialist role.
What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

I like the content and the way videos are presented and transcribed, which speeds up the process!

The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

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