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Discourse Analysis Course
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Discourse Analysis Course

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Master the full toolkit of discourse analysis — from conversation analysis and pragmatics to critical discourse studies and corpus methods. This course gives you the theoretical grounding and hands-on analytical skills to examine how language constructs meaning, power, and social reality. Whether you are pursuing research or professional application, you will finish ready to analyse any text with precision and confidence.

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How you practise Discourse Analysis Course

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Course content

8 Chapters • 40 LessonsDuration between 4 and 360 hours (you decide)

Chapter 1See details

Foundations of Discourse Analysis

  • Lesson 1 • Historical Roots of the Field

    Traces discourse analysis from structural linguistics to contemporary critical approaches. Contextualises current methods within their intellectual lineage.

  • Lesson 2 • Defining Discourse and Its Scope

    Clarifies what counts as discourse and how it differs from text, speech, and grammar. Sets the conceptual boundary for all subsequent analytical work.

  • Lesson 3 • Ethical Principles in Discourse Research

    Covers researcher responsibility, data privacy, and representation of participants. Establishes ethical standards applied throughout the course.

  • Lesson 4 • Core Theoretical Frameworks

    Introduces the major paradigms—interactional, cognitive, and critical—that organise the field. Students map each framework to its analytical priorities.

  • Lesson 5 • Language, Context, and Meaning

    Examines how context shapes meaning beyond literal semantics. Grounds students in the pragmatic dimension essential to all discourse work.

Chapter 2See details

Data Collection and Corpus Building

  • Lesson 1 • Recording and Sampling Strategies

    Covers audio, video, and screen-capture recording methods and principled sampling. Ensures data quality and representativeness from the outset.

  • Lesson 2 • Transcription Systems and Conventions

    Introduces Jefferson, CHAT, and simplified transcription notations. Students practise converting raw recordings into analysable text.

  • Lesson 3 • Data Quality and Validity

    Addresses common data artefacts, transcription errors, and validity threats. Students apply quality-control procedures before analysis begins.

  • Lesson 4 • Building and Annotating a Corpus

    Guides students through corpus design, metadata tagging, and annotation layers. Produces a reusable, searchable dataset for analysis.

  • Lesson 5 • Types of Discourse Data

    Surveys naturally occurring, elicited, and digital data sources. Helps students select data types aligned with their research questions.

Chapter 3See details

Cohesion and Coherence in Text

  • Lesson 1 • Coherence Relations and Discourse Structure

    Introduces rhetorical structure theory and coherence relations such as elaboration and contrast. Students map relational structure in paragraphs and longer texts.

  • Lesson 2 • Thematic Structure and Information Flow

    Covers theme-rheme organisation and given-new information packaging. Students trace how writers guide readers through propositional content.

  • Lesson 3 • Applying Cohesion Analysis to Real Texts

    Students conduct full cohesion and coherence analyses on news, academic, and conversational texts. Integrates all devices into a unified analytical report.

  • Lesson 4 • Cohesive Devices and Their Functions

    Examines reference, substitution, ellipsis, conjunction, and lexical cohesion. Students identify and classify devices in authentic samples.

  • Lesson 5 • Topic Management and Topical Chains

    Analyses how topics are introduced, maintained, and shifted across a text. Connects topic management to overall textual coherence.

Chapter 4See details

Pragmatics and Speech Act Analysis

  • Lesson 1 • Gricean Maxims and Conversational Implicature

    Explains the cooperative principle and how maxim violations generate implicature. Students infer unstated meanings from authentic exchanges.

  • Lesson 2 • Pragmatic Analysis of Institutional Talk

    Applies speech act and politeness frameworks to workplace, legal, and medical interactions. Students produce annotated pragmatic analyses of institutional data.

  • Lesson 3 • Speech Act Theory in Practice

    Operationalises Austin and Searle's taxonomy for real discourse data. Students classify locutionary, illocutionary, and perlocutionary dimensions.

  • Lesson 4 • Presupposition and Entailment

    Distinguishes presupposition from entailment and examines how background assumptions shape discourse. Students identify presupposition triggers in texts.

  • Lesson 5 • Politeness Theory and Face Management

    Covers positive and negative face, face-threatening acts, and mitigation strategies. Students analyse how speakers manage social relationships through language.

Chapter 5See details

Conversation Analysis and Interaction

  • Lesson 1 • Adjacency Pairs and Sequential Organisation

    Covers first and second pair parts, preferred and dispreferred responses. Students trace sequential expectations across multi-turn exchanges.

  • Lesson 2 • Opening, Closing, and Topic Transitions

    Examines how conversations begin, end, and shift topics through sequential practices. Students analyse openings and closings in phone calls and face-to-face talk.

  • Lesson 3 • Turn-Taking Mechanisms

    Explains transition-relevance places, turn-constructional units, and allocation rules. Students identify turn boundaries and speaker-selection devices in transcripts.

  • Lesson 4 • Institutional Conversation Analysis

    Applies CA to asymmetric institutional settings such as interviews and consultations. Students compare ordinary and institutional talk systematically.

  • Lesson 5 • Repair and Trouble Sources

    Analyses self-initiated, other-initiated, and collaborative repair sequences. Students locate trouble sources and map repair trajectories in data.

Chapter 6See details

Genre Analysis and Text Typology

  • Lesson 1 • Genre Mixing and Hybridity

    Examines how genres blend, embed, and evolve in response to social change. Students analyse hybrid texts such as advertorials and infomercials.

  • Lesson 2 • Theories of Genre

    Contrasts Swales, Bakhtin, and systemic functional approaches to genre. Students evaluate each theory's analytical power for their research contexts.

  • Lesson 3 • Comparative Genre Analysis Across Domains

    Students compare the same genre across disciplines or cultures to reveal variation. Builds cross-domain analytical flexibility and critical genre awareness.

  • Lesson 4 • Move Analysis of Professional Texts

    Applies move-step analysis to identify rhetorical stages in professional genres. Students annotate research articles, reports, and proposals.

  • Lesson 5 • Lexico-Grammatical Patterns in Genre

    Links genre stages to characteristic grammatical and lexical choices. Students trace how form realises social function within each move.

Chapter 7See details

Critical Discourse Analysis

  • Lesson 1 • Power, Ideology, and Language

    Examines how discourse naturalises power relations and reproduces ideology. Students identify ideological assumptions embedded in everyday language.

  • Lesson 2 • Conducting a Full CDA Study

    Guides students through a complete critical discourse analysis from data selection to write-up. Integrates all CDA tools into a coherent, evidence-based critique.

  • Lesson 3 • Discourse Historical Approach

    Introduces Wodak's discourse historical approach for analysing prejudice and populism. Students trace discursive strategies across historical and contemporary texts.

  • Lesson 4 • Framing and Metaphor in Public Discourse

    Analyses how frames and conceptual metaphors shape public understanding of issues. Students decode framing in news, political speeches, and advertising.

  • Lesson 5 • Representation and Social Actors

    Applies van Leeuwen's social actor network to analyse inclusion, exclusion, and categorisation. Students examine who is represented and how in public texts.

Chapter 8See details

Research Design and Analytical Reporting

  • Lesson 1 • Analytical Procedures and Coding

    Establishes systematic coding, categorisation, and pattern-identification procedures. Students develop and apply a coding scheme to their own data.

  • Lesson 2 • Presenting Evidence and Argumentation

    Teaches how to select, present, and interpret discourse excerpts as evidence. Students construct well-supported analytical arguments from linguistic data.

  • Lesson 3 • Formulating Research Questions

    Guides students from broad topics to focused, answerable discourse research questions. Ensures alignment between question, data, and method.

  • Lesson 4 • Selecting and Combining Methods

    Covers mono-method and mixed-method designs for discourse research. Students justify methodological choices based on their research questions.

  • Lesson 5 • Writing and Revising the Analytical Report

    Covers structure, academic register, and revision strategies for discourse research reports. Students produce a polished, publication-ready analytical document.

Certification

Your valid completion certificate

This course is for you:

  • Graduate students: building a rigorous foundation for thesis or dissertation research.

  • Journalists and media professionals: uncovering hidden framing in public discourse.

  • HR and organisational consultants: diagnosing communication problems in workplace settings.

  • Policy analysts: examining how institutional language shapes public understanding and decisions.

  • Educators: developing critical language awareness skills for their learners and curricula.

  • Career changers entering linguistics: gaining structured, applicable skills for research roles.

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